Sharing Cue Cards: Document-Level Social Sharing

Any document on Cephas can be shared with one click. Readers don’t have to wait.

The “Many Ways to Peel an Apple” Philosophy

Users navigate differently. Some read linearly. Some jump around. Some find one thing and want to share it immediately.

We don’t force a path. Every document stands alone and is shareable on its own.

How It Works

Every Cephas Document Gets:

  1. Share Button — Visible on every page
  2. Pre-Written Cue Card — Ready to post
  3. Platform Options — Twitter/X, Facebook, LinkedIn, Email, Copy Link
  4. Customization — User can edit before sharing

Implementation

<!-- Hugo shortcode for every page -->
{< share-cue-card 
    title="Automated Trust: The Harper System"
    excerpt="How we codified trust into an algorithm."
    hashtags="LianaBanyan,AutomatedTrust"
    default_text="This is how you build trust with code, not committees."
>}

User Experience

  1. Reader finds an interesting document
  2. Clicks “Share” button (bottom of page or floating)
  3. Pre-populated cue card appears
  4. User can edit or use as-is
  5. Selects platform(s)
  6. Shares

Pre-Written Cue Cards by Document Type

Letters

LetterPre-Written Cue Card
MacKenzie Scott“Cardboard Boots: An open letter asking for reputation, not money. Read why one founder is giving away ownership instead of seeking charity.”
Warren Buffett“What would you say to Warren Buffett if you had 500 words? Here’s what we’re saying when we hit 100 members.”
The 300“We’re identifying 300 leaders to govern a community-owned platform. Here’s who we’re looking for.”

Under the Hood Docs

DocumentPre-Written Cue Card
Harper System“Trust isn’t given. It’s computed. Here’s how Liana Banyan automates auditor selection.”
Marks for Marks“Babysitting for plumbing. Guitar lessons for lawn care. Here’s how neighbors help neighbors with MARKS.”
The 300“300 people will govern a platform of millions. Here’s how the selection works.”
Stake Account“Put your money where your MARKS are. Here’s how collateral creates accountability.”

Academic Papers

PaperPre-Written Cue Card
Automated Trust“New paper: How do you select auditors without bias? With math. Read the Harper Certification System.”
Band Strategy“When everyone in the band succeeds, the band succeeds. Here’s the economic model.”

Sharing Rewards

Members who share from Cephas earn:

ActionReward
Share any document1 Credit
Share results in signup10 Credits
Share results in 5K sponsor500 Credits

Tracking

CREATE TABLE share_tracking (
  id UUID PRIMARY KEY,
  user_id UUID,
  document_path TEXT,
  platform TEXT,
  shared_at TIMESTAMP,
  click_count INTEGER DEFAULT 0,
  signup_count INTEGER DEFAULT 0
);

“Many Ways to Peel an Apple”

Users should be able to:

  1. Start anywhere — No required reading order
  2. Go deep or stay shallow — KISS 3-tier on every doc
  3. Share anything — Every document is shareable
  4. Find related content — Links to related documents
  5. Return easily — Breadcrumbs and back buttons

What This Means for Structure

  • Every document has a standalone summary at top
  • Every document links to related documents
  • Every document has a share button
  • Every document has KISS tier selector
  • No document requires reading another first

Hugo Implementation

Base Template Addition

<!-- layouts/_default/baseof.html -->
<article>
  {{ .Content }}
  
  <!-- Share section -->
  <div class="share-cue-card">
    <h4>Share this document</h4>
    <textarea id="share-text">{{ .Params.share_cue_card | default .Summary }}</textarea>
    <div class="share-buttons">
      <button onclick="shareTwitter()">Twitter/X</button>
      <button onclick="shareFacebook()">Facebook</button>
      <button onclick="shareLinkedIn()">LinkedIn</button>
      <button onclick="copyLink()">Copy Link</button>
    </div>
  </div>
</article>

Frontmatter Addition

Every document should include:

---
title: "Document Title"
share_cue_card: "Pre-written text for social sharing"
share_hashtags: ["LianaBanyan", "SpecificTag"]
---

Fly on the Wall Integration

The public Fly on the Wall view shows:

  • Most shared documents (last 7 days)
  • Trending topics
  • Share-driven signups

This creates visibility into what resonates.

Press Pass Integration

Journalists with Press Passes can:

  • Access all shareable content
  • Download media kits
  • Get pre-approved quotes
  • Track their coverage impact

“If someone wants to share, let them share. Right now.”