GO FOR THE GOLD: THIS WEEK ACTION PLAN
November 26 - December 2, 2025
“We go for the gold.”
OVERVIEW
This week we launch EVERYTHING in parallel:
┌─────────────────────────────────────────────────────────────────┐
│ │
│ 🏆 GO FOR THE GOLD 🏆 │
│ │
│ ┌─────────────┐ ┌─────────────┐ ┌─────────────┐ │
│ │ KICKSTARTER │ │ LIEUTENANTS │ │ CHALLENGE │ │
│ │ VIDEO │ │ RECRUITMENT │ │ #001 │ │
│ │ 01 │ │ ALL THREE │ │ CATHEDRAL │ │
│ └──────┬──────┘ └──────┬──────┘ └──────┬──────┘ │
│ │ │ │ │
│ └────────────────┼────────────────┘ │
│ │ │
│ ▼ │
│ ┌─────────────┐ │
│ │ DISCORD │ │
│ │ HUB │ │
│ └─────────────┘ │
│ │ │
│ ▼ │
│ ┌─────────────┐ │
│ │ SOCIAL │ │
│ │ MEDIA │ │
│ │ BLITZ │ │
│ └─────────────┘ │
│ │
└─────────────────────────────────────────────────────────────────┘
TRACK 1: KICKSTARTER
Status: Waiting on Al’s Video (80% done)
| Day | Action |
|---|---|
| Wed Nov 26 | Al delivers video draft |
| Thu Nov 27 | Review, request revisions if needed |
| Fri Nov 28 | Final video received |
| Sat Nov 29 | Upload to Kickstarter, submit for review |
| Sun Nov 30 | Kickstarter reviews (1-3 days) |
| Mon Dec 1 | Expected approval |
| Tue Dec 2 | GO LIVE (or as soon as approved) |
Fallback:
If video delayed → Messy Office video as placeholder → Swap when ready
TRACK 2: LIEUTENANT RECRUITMENT
All Three Positions Open Simultaneously
| Position | Discord Channel | Focus |
|---|---|---|
| Community Lieutenant | #community-lt-candidates | Discord, social, members |
| Creator Success Lieutenant | #creator-lt-candidates | Onboarding, campaigns |
| Operations Lieutenant | #operations-lt-candidates | Docs, metrics, coordination |
Timeline:
| Day | Action |
|---|---|
| Wed Nov 26 | Create application form + QR code |
| Wed Nov 26 | Set up Discord server structure |
| Thu Nov 27 | Post to ALL social media |
| Thu-Sun | Applications roll in |
| Sun Nov 30 | Close first wave applications |
| Mon Dec 1 | Team formation voting begins |
| Tue Dec 2 | Teams formed, onboarding starts |
TRACK 3: CHALLENGE #001
Cathedral Architecture Design Challenge
| Day | Action |
|---|---|
| Wed Nov 26 | Challenge announced |
| Thu Nov 27 | Post to social media |
| Dec 10 | Submissions close |
| Dec 12 | Community voting |
| Dec 15 | Winners announced |
Prize Pool: 50 MARKS + 50 Credits
First challenge = test run for challenge system
TRACK 4: DISCORD SETUP
Server Structure Needed:
LIANA BANYAN DISCORD
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
📢 INFORMATION
├── #welcome (auto-message with QR code)
├── #announcements
├── #rules
└── #how-to-get-involved
🏛️ THE CATHEDRAL (public)
├── #general-chat
├── #introductions
├── #questions
└── #observatory-updates
🎯 LIEUTENANT RECRUITMENT (public)
├── #how-to-apply
├── #community-lt-candidates
├── #creator-lt-candidates
└── #operations-lt-candidates
🏆 CHALLENGES (public)
├── #challenge-001-cathedral
├── #submissions
└── #discussion
🔒 LIEUTENANT TEAMS (private)
├── #community-team
├── #creator-team
├── #operations-team
└── #all-lieutenants
🔒 FOUNDER (private)
└── #founder-notes
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Setup Checklist:
- Create server
- Set up channels
- Configure roles (Visitor, Applicant, Lieutenant, Founder)
- Write welcome message
- Add bot for moderation (optional)
- Create invite link
- Generate QR code for invite link
TRACK 5: SOCIAL MEDIA BLITZ
The QR Code Strategy
Every post includes QR code → Points to same doorways:
┌─────────────────────────────────────────┐
│ │
│ 🔲 QR CODE │
│ ┌─────────┐ │
│ │ ▄▄▄▄▄▄▄ │ │
│ │ █ QR █ │ ← Scan to join │
│ │ ▀▀▀▀▀▀▀ │ │
│ └─────────┘ │
│ │
│ Points to: discord.gg/lianabanyan │
│ OR: the2ndSecond.com/join │
│ │
└─────────────────────────────────────────┘
Post Schedule:
Wednesday Nov 26 (Launch Day)
Post 1: The Announcement
🚀 We're building something different.
A platform where creators keep 83.3% (not 50%).
Where everyone who helps, owns a piece.
Where YOU decide what gets built.
We need lieutenants. Architects. Believers.
📍 Join us: [QR CODE]
#CooperativeCommerce #CreatorEconomy #LianaBanyan
Post 2: Lieutenant Recruitment
🎖️ HIRING: Lieutenants (3 positions)
• Community Lieutenant
• Creator Success Lieutenant
• Operations Lieutenant
No experience required. AI trains you.
Earn MARKS → Earn equity.
Start as trainee → Rise to commander.
The team chooses itself.
Apply: [QR CODE]
Post 3: Challenge Announcement
🏆 CHALLENGE #001: Design the Cathedral
We're building the Alexandrian Library Cathedral.
We need YOUR architecture vision.
Prize: 50 MARKS + 50 Credits
Deadline: Dec 10
This is a TEST. If it works, there will be many more.
Enter: [QR CODE]
Thursday Nov 27 (Thanksgiving - lighter posting)
Post 4: Gratitude + Vision
🦃 Grateful for:
• The 9 years that led here
• The family that believed
• The strangers who will become teammates
Today we give thanks.
Tomorrow we build.
Join the journey: [QR CODE]
Friday Nov 28 (Black Friday)
Post 5: Anti-Black Friday
🖤 Black Friday deal:
Instead of 30% off...
We give creators 83.3% ON.
No discount codes.
No manufactured scarcity.
Just fair economics.
Join the revolution: [QR CODE]
Saturday Nov 29
Post 6: Kickstarter Tease
📣 Kickstarter goes live SOON.
But the real action is in the Discord.
• Watch features get built (Observatory)
• Join a lieutenant team
• Enter Challenge #001
• Meet fellow builders
The glass case is open: [QR CODE]
Sunday Nov 30
Post 7: Lieutenant Update
🎖️ LIEUTENANT UPDATE
Applications received: [X]
Teams forming: 3
Positions: Still open
The team chooses itself through voting.
Early members get weighted votes.
Last chance for first wave: [QR CODE]
Monday Dec 1
Post 8: Countdown
⏰ 24 HOURS
Kickstarter launches tomorrow.
Lieutenants start onboarding.
Challenge #001 submissions rolling in.
Everything. At once.
Be part of it: [QR CODE]
Tuesday Dec 2
Post 9: LAUNCH
🚀 WE ARE LIVE.
Kickstarter: [LINK]
Discord: [QR CODE]
Challenge: Open until Dec 10
Help each other.
Help ourselves.
LET'S GO.
MASTER CHECKLIST
Wednesday Nov 26 (TODAY)
Morning:
- Create Discord server
- Set up channel structure
- Write welcome message
- Create QR code for Discord invite
Afternoon:
- Create lieutenant application form
- Generate QR code for application
- Post announcement to Twitter/X
- Post lieutenant recruitment
- Post Challenge #001 announcement
Evening:
- Check for Al’s video delivery
- Respond to any Discord joins
- Monitor social engagement
Thursday Nov 27 (Thanksgiving)
- Light social posting (gratitude theme)
- Review Al’s video (if received)
- Respond to applications/questions
- Request video revisions if needed
Friday Nov 28
- Anti-Black Friday post
- Final video should be ready
- Respond to applications
- Begin reviewing applicant intros in Discord
Saturday Nov 29
- Upload video to Kickstarter
- Submit Kickstarter for review
- Kickstarter tease post
- Continue Discord engagement
Sunday Nov 30
- Close first wave lieutenant applications
- Lieutenant update post
- Prep voting system for teams
- Wait for Kickstarter approval
Monday Dec 1
- Begin lieutenant team voting
- 24-hour countdown post
- Finalize Kickstarter launch time
- Prep launch day posts
Tuesday Dec 2
- KICKSTARTER GOES LIVE
- Launch posts across all platforms
- Lieutenant teams finalized
- Begin lieutenant onboarding
- Monitor everything
RESOURCE LINKS
QR Codes Needed:
- Discord invite QR
- Application form QR
- Challenge submission QR
- Kickstarter QR (when live)
Documents to Reference:
- CHALLENGE-001-CATHEDRAL-ARCHITECTURE.md
- MIMICTRUNK-LIEUTENANT-SYSTEM.md
- MIMICTRUNK-TEAM-FORMATION.md
- THE-OBSERVATORY-SPECIFICATION.md
- MEDALLION-ECOSYSTEM-COMPLETE-SPEC.md
Platforms to Post:
- Twitter/X
- Reddit (relevant subreddits)
- Discord (own server + others)
SUCCESS METRICS
By End of Week (Dec 2):
| Metric | Target |
|---|---|
| Discord members | 50+ |
| Lieutenant applications | 15+ (5 per role) |
| Challenge submissions | 5+ |
| Social media impressions | 10,000+ |
| Kickstarter status | LIVE |
Stretch Goals:
| Metric | Stretch |
|---|---|
| Discord members | 200+ |
| Lieutenant applications | 30+ |
| Challenge submissions | 20+ |
| Day 1 Kickstarter backers | 50+ |
CONTINGENCY PLANS
If Video Delayed Beyond Friday:
→ Launch with Messy Office video → Swap to polished video when ready → Announce “improved video coming”
If Few Applications:
→ Extend application window → More aggressive social posting → Reach out to specific communities → Lower barrier (remove portfolio requirement)
If Discord Overwhelmed:
→ This is a good problem → Prioritize lieutenant candidates → Create overflow channels → Fast-track team formation
If Kickstarter Rejected:
→ Address reviewer feedback → Resubmit within 24 hours → Post “slight delay” update → Keep Discord engagement going
THE MINDSET
┌─────────────────────────────────────────────────────────────────┐
│ │
│ "We go for the gold." │
│ │
│ This week: │
│ • We launch Kickstarter │
│ • We recruit our first lieutenants │
│ • We run our first Challenge │
│ • We build our Discord community │
│ • We post across all social media │
│ │
│ ALL AT ONCE. │
│ │
│ Not because it's easy. │
│ Because it's time. │
│ │
│ 9 years led to this week. │
│ Let's make it count. │
│ │
└─────────────────────────────────────────────────────────────────┘
Document Information
Created: November 26, 2025 Purpose: Week 1 action plan for parallel launch Status: ACTIVE - Execute immediately Expires: December 2, 2025
“Help each other, Help ourselves.”
Let’s go.